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In a remarkable triumph, our agency achieved extraordinary results in just 10 days, propelling our client's Return on Advertising Spend (ROAS) from 1.85 to an astounding 4.92. Simultaneously, we witnessed a substantial increase in revenue, soaring from $190K to an impressive $230K. This success underscores the potency of our strategies, emphasizing that not only do we drive higher ROAS, but we also generate substantial revenue growth.
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In a remarkable triumph, our agency achieved extraordinary results in just 10 days, propelling our client's Return on Advertising Spend (ROAS) from 1.85 to an astounding 4.92. Simultaneously, we witnessed a substantial increase in revenue, soaring from $190K to an impressive $230K. This success underscores the potency of our strategies, emphasizing that not only do we drive higher ROAS, but we also generate substantial revenue growth.
Faced with the challenge of optimizing advertising performance within a tight timeframe, our dedicated team delved into crafting innovative strategies, analyzing market trends, and refining targeting techniques. The objective was clear: elevate ROAS and drive significant revenue growth for our esteemed client.
Key Objectives:
ROAS Enhancement: Elevate ROAS to showcase the effectiveness of our strategies.
Revenue Surge: Achieve substantial revenue growth within a brief 10-day period.
Cost Optimization: Fine-tune advertising processes to reduce Cost Per Click (CPC) and Cost Per Mille (CPM) while maximizing overall performance.
April Results Before UNLMTD Intervention:
Ad Spend: $106,896
Purchases Conversion Value: $198,184
ROAS: 1.85
CPM: $20.09
CPC: $3.01
10 Days After UNLMTD Intervention:
Ad Spend: $46,337
Purchases Conversion Value: $228,111
ROAS: 4.92
CPM: $14.58
CPC: $2.44
Overall Month-to-Month Results:
April:
Ad Spend: $106,896
Purchases Conversion Value: $198,184
ROAS: 1.85
CPM: $20.09
CPC: $3.01
May:
Ad Spend: $184,426
Purchases Conversion Value: $681,572
ROAS: 3.66
CPM: $17.05
CPC: $2.57
Results
ROAS Skyrocketed: Witnessed an impressive leap from 1.85 to 4.92, showcasing the efficacy of our strategic interventions.
Revenue Surge: Achieved a substantial revenue increase from $190K to $230K in just 10 days.
Cost Efficiency: Despite a reduction in ad spend, the reduction in CPC and CPM underscores our ability to maximize returns while minimizing costs.
Campaign Restructuring: Successful restructuring contributed to an additional revenue gain of $483K.
This case study exemplifies the UNLMTD way – a commitment to not just spending more but spending strategically to earn more. Our team's adept handling of the campaign restructuring not only increased ROAS but also significantly boosted revenue for our client. As we celebrate these remarkable results, we reaffirm our dedication to delivering unparalleled success for our clients through innovative strategies and unwavering commitment.
Note: Client details and industry specifics have been kept confidential to uphold privacy and contractual agreements.
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